Automations have the same statistical opportunities as regular email and SMS dispatches. However, instead of looking at the statistics for a single dispatch, you examine the overall statistics for the entire automation.
The automation overview shows the total number of contacts enrolled in your automations. Enter an automation and click on View Report in the Send email/SMS block to open the individual statistic report.
General statistics for email automations
The first tab in the report displays general statistics for the overall automation:
Generated sales
Opens
Clicks
Delivery statuses
Device
Top links clicked
General statistics for SMS automations
The first tab in the report displays general statistics for the overall automation:
Generated sales
Delivery statuses
Generated sales for email and SMS automations
The sales generated by the automation are visualized in the second tab, Generated Sales.
Total generated sales and orders made
Ticket sales (available for event customers)
Season ticket sales (available for event customers)
Product sales (available for event customers)
Click here to learn more about how Generated sales from marketing activities work in MarketHype.
