As it sounds, a signup form allows subscribers to sign up to receive information, offers, newsletters, etc., from your organization. You add the form to your website, and once a contact has completed the signup, it will go straight into your MarketHype audience for you to communicate with. All contacts will have freely given consent.

You can create a signup form in multiple ways, all based on your needs. However, three mandatory elements must be included in all forms (Email, Subscription type, and a send button).

If you intend to use your signup form to add new subscribers, a basic form containing those three elements and a privacy policy check box is recommended. By keeping the bar low, you increase the chances of contacts signing up.

There are more elements to choose from if you like to collect more information from your contacts. You will have MarketHypes standard contact attributes to choose between, like the first name, address, etc. If you need more than the standard attributes, you can add your organization's custom attributes to your form.

Maybe you would like to offer different subscription possibilities in the same form. This is done by adding multiple subscription types. The subscriber can then choose whether to receive information from one or more options and will be subscribed to the subscription types tied to the different choices.

You create the signup form in your MarketHype and then can choose to share it with people in two different ways:

We hope that you now have a better understanding of what signup forms are and are ready to start creating one. If you need a guiding hand, here are a bunch of how-to articles that will guide you on your way. 🌟